Australia-headquartered music credits database company, Jaxsta, has appointed Alli Galloway as Chief Marketing Officer and Jessy Trengove as Chief Product Officer.
Galloway — with nearly two decades of experience in the music industry, working across marketing, labels, tech and the live sector, including a previous role as a senior executive at Warner Music Australia — steps into the role of CMO after two years with Jaxsta.
She joined the company in 2021 as Head of Audience & Creative.
She now oversees the alignment of audiences across Jaxsta, Vampr, and Vinyl.com, contributing to strategic decisions and business expansion initiatives.
Jaxsta acquired Vampr, dubbed as the “LinkedIn for creatives,” in February, expanding its community by 1.3 million creators. Australia-listed Jaxsta subsequently launched its own online record store, Vinyl.com, in May, catering to the renewed popularity of physical music formats and the nostalgia associated with vinyl.
“We’re entering a new phase for the business, and I look forward to bringing renewed focus to digital, content, platforms, comms, SEO and partnerships across our ecosystem,” said Galloway.
“By incorporating best practices and creative thinking into every facet of marketing, I’m committed to a holistic approach for marketing strategies with long-term objectives in mind, as well as fostering a culture of continuous growth and learning,” Galloway added.
Meanwhile, Jaxsta hired Trengove, its new Chief Product Officer, from Vampr where she was Head of Insights. At Jaxsta, she is tasked with defining the product vision across the group’s various business units, which encompass a range of product types and business models, from B2B and enterprise SaaS, to consumer app and e-commerce.
“As the company evolved to encompass multiple brands, the need for a Chief Product Officer became clear, and I’m excited about taking on the challenge with these additional responsibilities. I’m particularly looking forward to unlocking synergies and integration opportunities across our ecosystem. As CPO I’ll continue to work with Josh to drive a data-informed culture throughout the company where user research and robust quantitative analysis lie at the heart of decision-making,” said Trengove.
“[Alli Galloway and Jessy Trengove] have been instrumental in the growth and development of Jaxsta, Vampr and Vinyl in recent years, and it’s a pleasure to be able to recognize them for their commitment and achievement within the business to date.”
Josh Simons, Jaxsta
Galloway added: “Jessy and I will ensure that collaboration between product and marketing is now solidified, in order to set a well-defined course for the future.”
Galloway and Trengove will be joining the newly appointed Chief Executive Officer, Josh Simons, and Chief Financial Officer Jorge Nigalioni in the company’s updated C-Suite.
Simons succeeded Beth Appleton, who stepped down from the CEO role in July after over a year. Simons joined Jaxsta as Chief Strategy Officer after the company’s acquisition of Vampr, which he founded in 2015.
Nigalioni retains his position as company secretary and CFO, roles he has held since 2020. He was previously a non-executive director of Jaxsta since the company’s public listing.
The latest appointments complete the C-Suite with technical responsibilities now divided between Tech Lead, Chris Lowe, who previously worked under Simons as Chief Technology Officer of Vampr since 2019, and Michael Stone, who has transitioned into the role of Jaxsta Technical Director.
Commenting on Galloway and Trengove’s appointment, Simons said: “With Alli’s background deeply embedded in the music industry and Jessy bringing significant tech expertise from her time in the world of startups, they add an enviable combination of experience and stability to our leadership team.”
“They have been instrumental in the growth and development of Jaxsta, Vampr and Vinyl in recent years, and it’s a pleasure to be able to recognize them for their commitment and achievement within the business to date.”
Jaxsta recently raised AUD $3 million (approx. USD $1.9 million) in a private share placement. The company is backed by Los-Angeles based B2B music rights and licensing marketplace Songtradr.
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