After signing a worldwide publishing deal with Kobalt in January, Latin Trap music star Anuel AA has inked a direct distribution agreement with distribution and services company The Orchard.
This expanded partnership with the Orchard includes global physical, digital and video distribution of Anuel AA’s 2018 release Real Hasta la Muerte as well as his next full-length album.
After building a following from a series of popular singles and features, Anuel’s rapid ascent to superstardom came when he surprise-released his debut album Real Hasta la Muerte on Tuesday, July 17, 2018.
The record earned RIAA certified Platinum in less than two months, and topped the Billboard Top Latin Albums Chart for two weeks straight. It still remains on the chart at No.6, 40 weeks after release.
“As an independent artist, this is a great step forward.”
Anuel AA
“I am super excited to work with The Orchard to share my new music with the world,” Anuel AA said.
“As an independent artist, this is a great step forward.”
“Together we will bring his innovative talent and creativity to even more ears worldwide, we can’t wait to get started.”
Erol Cichowski, The Orchard
Erol Cichowski, VP of International at The Orchard, said: “We couldn’t be happier to be partnering with Anuel AA and his team.
“Together we will bring his innovative talent and creativity to even more ears worldwide, we can’t wait to get started.”
Last month The Orchard partnered with K-Pop powerhouse JYP Entertainment (JYPE) and will now handle global digital and physical distribution for the Seoul-based company.Music Business Worldwide
