AI-powered music creation platform Soundful has raised $3.8 million in an over-subscribed seed round.
UPDATE: Investors in the round include what Soundful describes in a press release as “leaders from businesses such as Microsoft, The Walt Disney Company, Universal Music Group, Accenture, Beatport and Squeak E Clean Studios”.
Soundful claims to “democratize music production” by giving its users access to what it says is music theory-trained algorithms and one “of the biggest original sound libraries ever assembled” to make music.
Users can create a new track from scratch using a variety of templates and genres and all tracks are fully licensed for use in videos, advertisements and social media campaigns.
Using the Create button, music makers can use Soundful’s machine-learned algorithms to generate unique tracks inspired by their chosen genre.
Soundful’s tracks come in various genres, sub-genres, and templates, from Hip-Hop, to EDM and Pop.
Soundful says that elements such as tempo and key can also be tweaked for an “even more customized sound”.
All Soundful tracks are available in multiple formats, for use in everything from a podcast or streaming video, to a new studio recording.
In practice, Soundful says that its platform can be used by social media influencers to download previously created tracks or automatically generate their own royalty-free music to “perfectly fit their aesthetic without knowing how to produce music or navigate the complex music licensing landscape”.
The company adds that aspiring creators “with minimal experience can now sound like a professional” by using the platform to generate ideas or hooks.
“Technology has been a key part in the creative process for the world’s leading artists for many years, enhancing the individual genius of the greatest writers, producers and artists.”
Diaa El All, Soundful
Soundful Founder and CEO Diaa El All said: “Technology has been a key part in the creative process for the world’s leading artists for many years, enhancing the individual genius of the greatest writers, producers and artists.
“While we’ve seen substantial disruption in music consumption over the past fifteen years, music creation has remained fundamentally unchanged.
“Soundful shifts that paradigm by allowing creators unprecedented access and control of the fundamental building blocks of music creation, enabling unparalleled creativity at previously impossible speed and quality.
“Soundful empowers this and the next generation of artists and creators of all types, to find new pathways forward, fight writer’s block, and enable studio-quality music creation, regardless of experience and expertise.”
Music Business Worldwide
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